X allows Premium+ users and organizations to publish articles

X introduced a brand new long-form submit format referred to as Articles right this moment. The function, which is just obtainable to Premium+ subscribers and verified organizations, lets customers publish posts with textual content formatting, different X posts, and embedded movies and pictures — akin to a submit on a WordPress-like content material administration system or an article on Medium.

Final yr, the Elon Musk-owned social community elevated the restrict for lengthy posts to 25,000 characters for paying users. The restrict for an article is seemingly greater at 100,000 characters, as famous by Engadget.

This post by Chris Bakke signifies customers can add bulleted lists and hyperlinked textual content to the submit as effectively — Bakke’s job itemizing firm Laskie was acquired by X last year.

Twitter debuted Notes as a long-form publishing medium in 2022 earlier than Musk took over the corporate. Nonetheless, underneath Musk’s administration, the Notes project was placed on maintain, ad-free articles have been killed, and the e-newsletter platform Income was shut down.

And but, in July 2023, Musk famous that the corporate is working on a manner for creators to submit long-form articles with blended media.

“It will permit customers to submit very lengthy, complicated articles with blended media. You possibly can publish a e book if you would like,” Musk wrote in a reply to a consumer at the moment, who posted in regards to the newly named “Articles” function.

Musk has lengthy pushed creators like MrBeast and former Fox News host Tucker Carlson to submit on X immediately. With this newest transfer, the social media firm goals to draw writers who wish to submit on the platform immediately.